There I was standing next to the owner of the Cheesecake Factory, David Overton, in the middle of his 4th restaurant opening in Washington DC. I was honored to be on the opening team to get the restaurant up and running. It was a Saturday night around 7:30 pm (the restaurant opened just two days prior) and there was a 3.5-hour wait for dinner. The place was buzzing with activity and we could barely keep up. I remember asking David, “What is the secret to your success?” He said without hesitation, “The whole is greater than the sum of its parts. I like to make sure all the parts are created, designed and well trained to the best of my ability and then I just let go and see it become bigger than I could have ever imagined.”
Looking back, this was a mic drop moment for me.
Now, here I am, about 30 years later, having just experienced this exact experience myself. Chuck and I just completed our Produce U production intensive for our 22 private clients and boy was it big. So big, in fact, many advised us that we were attempting to do way too much in a 3-day period.
In service of helping our clients bring their individual Bigger Games to the world, we scheduled individual professional photo and video shoots (studio and on-location). While all of that was happening, each person also received his or her own group coaching mastermind session.
The logistics and coordination of this event were awesome (thank you Chuck!) and we had the team in place to make this happen.
Just like that moment at the Cheesecake Factory all those years ago, there was that same feeling of experiencing something bigger than we could ever have planned for or put onto a timeline. It truly was a Bigger Game made real.
Many of us talked about both the inner growth as well as the outer expression (photos and videos) combination that had it be something beyond our wildest dreams. The energy in the studio was electric. I love those moments when you can connect the dots of wisdom of your life and begin to see how they all relate.
Back to Cheesecake. What I find amazing is that the Cheesecake Factory has NEVER advertised ever. Have you ever seen a print or TV ad? Nope. David’s vision, attention to detail and dedication to the guest experience from start to finish is what makes it so amazing. The colors, the design, the flavors, the smells, the textures, the sounds, the lighting, the hiring, the training, the systems and the space are all given major attention and intention.
David turned his passions into a very real, very tangible form for others to experience. And that is truly the definition of a Bigger Game – turning your own love and passion of something into something real for others to experience.
That is my life’s work. So I ask you, what is it you wish to put major attention and intention on so that you may experience the universal principle called “the whole is greater than the sum of its parts?”